This Sunday marks the fourth year that I will be live blogging every commercial during the Super Bowl. After a couple of years with a lot of new entries, this year’s game looks like it will welcome back a lot of old familiar faces, including major beer advertisers.

The game starts at 6:30 p.m., but I’ll be live with some pre-game thoughts by at least 5:30. Check back often for thoughts on every ad that airs throughout the game. (Oh yeah, I forgot to mention there’s a great matchup in-between the commercials featuring the two top teams in the league – the Kansas City Chiefs and Philadelphia Eagles. It should be a great game!)

I’ll look forward to seeing you (and your feedback) on Super Sunday!